Ignite the Warmth aims to target the demographic of Lower BC, specifically in the Vancouver region.
Although Vancouver is not as cold as other Canadian cities, the weather can dip to temperatures that make living without a warm house or layers to retain the warmth very difficult. Blankets (or other warmth providing donations) can allow a single individual with the means to survive another night.
They can be used for sleeping, as another jacket, or as a symbol that society has not abandoned them. Our goal is to collaborate with schools, community groups, and interested individuals in neighbouring areas to join us in our annual blanket drives.